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EMEA Senior Customer Marketing and Communications Specialist at Epicor | Software Careers


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Job ID 18001429 Date posted Jul. 10, 2018 Bracknell, England Marketing
EMEA Senior Customer Marketing Campaign Specialist

Location: Bracknell, Berkshire

Our Mission
Be the leading provider of industry-specific business software that drives growth and profitability for our customers.
Epicor Software Corporation drives business growth. We provide flexible, industry-specific software that is designed around the needs of our manufacturing, distribution, retail, and service industry customers. More than 40 years of experience with our customers’ unique business processes and operational requirements is built into every solution—in the cloud, hosted, or on premises. With a deep understanding of our customers industries, Epicor solutions spur growth while managing complexity. The result is powerful solutions that free resources so our customers you can grow their business.
The Role
This is a great opportunity for someone wanting to build experience in their B2B technology marketing career. Epicor is seeking a Senior Marketing Campaign Specialist to manage EMEA customer marketing and communications.

Reporting to the Director, EMEA Marketing and working in close partnership with the Global Campaigns and Product Marketing teams, the ideal candidate will work in the following areas:
Create the customer marketing plan designed to drive revenues through cross-sell, up-sell, upgrade, migration and win-back campaigns.
Execute the campaign plans and work closely with the in-country Customer Account Management team to monitor campaign performance.
Be the main point of contact for EMEA customer communication and co-ordinate with corporate teams
Manage core product launches for key territories
Manage customer events of all sizes
Work with Product Marketing to develop and co-ordinate the creation of content to support the customer marketing plan. Where required manage translations for core markets
Collaborate with regional Field Marketing teams to ensure successful adoption and execution of campaigns
Support internal communications to ensure field, partner and BDR (Business Development Representative) understanding of campaign messaging and schedules
Use the latest demand generation methods and tools (including Marketo and Salesforce). Managing external agencies and vendors as necessary to fulfil responsibilities.
Manage a quarterly campaign budget to cover all content creation and translation and execution
Have a recognised marketing or relevant business qualification (desirable).
Have solid experience in a field or campaign marketing role Be methodical and organised.
Experience of working within a matrix structure
Work well in a virtual team environment.
Be eager to learn and grow as a marketer.
Be at ease building relationships with internal stakeholders.
Multi-tasker with a clear view of priorities.
Approaches high priority tasks with a sense of urgency and purpose.
Be highly motivated and enthusiastic. Initiative and the willingness to learn is an absolute requirement.
Understand the commercial needs and overall objectives of all marketing tactics and events and be committed to their own & team goals.
Demonstrate strong communication and numeracy skills.
Strong planning and project management skills with the ability to form strong relationships with other stakeholders, especially within product, corporate and field marketing teams.
Excellent communication (written, verbal and presentation), listening, and collaboration skills.
Native English language speaker, fluency in other European languages will be an advantage.

The ideal candidate will have experience in a Customer marketing role within the enterprise software industry or similar technology sector. Have worked within an EMEA or International role and be able to articulate their contribution to the business.

Some travel may be required.

Epicor Software Corporation is proud to be an equal opportunity/affirmative action employer.

Primary location: Bracknell Bracknell Forest United Kingdom
EMEA Senior Customer Marketing and Communications Specialist

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